We are almost a week removed from St. Patricks Day – have you recovered? Here are a few stats you may not have known about the green holiday (like, the Shamrock Shake was introduced in 1970…it’s almost 50 years old?!).

On to the week’s stories:

The biggest mistake you could make at work today is…

The author of Moneyball gets right to the point. My gut tells me you’re not going to like it.

5 tips to avoid having your online ads associated with fake news.

Also known as the headline I never thought I’d have to write.

My content isn’t epic.

And neither is yours. And that’s ok. Message to content marketers—time to get off the hype train.

VR’s biggest impact? Retail.

It’s not a trend. It’s a reality. See how you should be using VR in the retail space.

One thing is killing content marketing.

Today’s lesson from Mr. Pulizzi himself: your audience cares about the content, not the tool.


‘I’ve Ben thinking…’ will return the week of April 3. Happy Spring Break everyone!