Quick Poll: We’re nearing the end of the first quarter in a year that’s predicted to dramatically shift the way we approach business and marketing strategy. So, how are things going for you? Are you engaging more in social media activity? Are you collecting and analyzing data? Are you redefining how your organization approaches events and tradeshows?
Already this year, our team has participated in global, national and regional thought leadership events, read a few books and blog posts, and most importantly, talked with our clients to find out what’s affecting their businesses in the months and years to come.
What we found isn’t all necessarily ‘new’, but it certainly puts perspective on how companies are differentiating themselves from competition and finding smarter, more efficient and effective ways to operate and communicate. Our ‘short’ list of 12 Big Ideas takes a macro look at worldwide trends, hits on shifting customer preferences and ultimately sets the pace for how businesses of all shapes and sizes can take an integrated approach in reaching success. Let’s take a look:
(Click thumbnail to view full size)
So back to our poll: Which of these factors and trends are already impacting your organization? More importantly, which do you want to learn more about and apply? We’ll be exploring each of these themes in more depth over the next few months and would love your input!
Amanda Vasil is Change Agent at AKHIA. Find her on Twitter at @avasilicious.